Squared Circle: The collaborative work and ambition of Ralph Seda & Christian Ruff. We combine creative excellence with entrepreneurial thinking, bringing brands to life.
Sparring partners
Christian Ruff
FOUNDER, CEO
Experienced Managing Director, Marketing Director, and Change Manager with a proven track record on both the corporate and agency sides.
Ralph Seda
FOUNDER, CCO
One of Austria's most renowned creative directors with a unique track record of strategically and commercially groundbreaking campaigns and branding projects. A key influencer in the industry for 15 years.
Squared Circle achieves peak Performance for Brands through cross-media campaigns and clear positioning through holistic Storytelling.
CALLENGE ACCEPTED
Seda and Ruff personally manage each project, curate experts, manage the process, and ensure quality. Nothing leaves Squared Circle without meeting the standards of the two founders:
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No rigid, inflexible structures:
For each project, we curate a tailor-made all-star team, managed with high standards and perfectly aligned with the brand, objectives, and market environment. -
Right from the conception stage, we consider campaigns from a cross-media perspective:
digital, guerrilla, TV, print, out-of-home, social media, or combined in finely orchestrated multichannel strategies. Our goal: to reach the right people at the right time – and win them over. -
We leverage the latest AI technologies as well as interactive, authentic live streams, sustainable content strategies, visually stunning film productions, and large-scale out-of-home concepts. Precisely coordinated, we imbue even the most complex messages with authentic emotional impact and create low-threshold accessibility.
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Our campaigns are as unique as the teams that develop them. And because only a well-planned training plan leads to victory, our advice isn't just a buzzword, but the foundation: well-founded, in-depth, strategic—and always honest.
This is how CrossFit campaigns are born: campaigns at their best!